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Abstract - Ian Spalter: Digital Product Design (Instagram)

Instagram, one of the most famous social application nowadays. But how did it came into this amazing product design ? Ian Spalter explains the steps of how Instagram became such a famous interaction application and design. The movie talked about user interference and user experience. By user interference meaning the physical and abstract interact with the product, and by user experience which depend in the UI. I liked the fact how they cope with the critics and the design creation. The took an old application and starting designing and developing that one into Instagram. As they said in the movie, they did not do a lot of works they did one very great amazing work. And people seem to like it and they started in a new design proposals to make it more interesting to the users based in how they interact and see instagram.


What it amazed me is the fact that when they changed the design, after creating so many icons, the critics were so rude and the people seem to dislike it but the self confidence of the designers kept going. After mostly 1 year the users started to increase in 1 billion and accepted the design and instagram now is one of the most famous design and application. As designer we notice how the critics should not stop us to follow our guts. That we should keep on going and try to create product that interacts with users experiences and interference like the extra buton in the toaster that created kind of connection with the users in the way how it is used.

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